Jennifer Cuellar Portfolio
 
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What’s good content? It’s storytelling that leaves the reader curious, eager, and ready. It’s the right message in the right package.

 

As a Content Strategist, writer, and editor, I’ve helped brands like Expedia, Flights.com, and CarRentals.com craft their message and deliver it in style.


 

WRITING :

I weave storytelling with keywords, data, and research to promote a brand’s message. I write a variety of articles, ads, scripts, and on-page content.

editing :

I help writers eliminate errors, hone tone of voice, come up with new strategies, and ensure that the content’s message is accurate and punchy.

content strategy :

I craft editorial strategies that match brand goals with content trends, competitor research, and industry insights. I make sure we’re not late to the party.

project management :

I bring the right people together to form a game plan with clear goals and firm deadlines. I keep things rolling on schedule.